Lanificio Di Pray

Lanificio Di Pray

The King of Textures (Est. 1948, Biella)

Located in the village of Pray, near the Swiss border in Northern Italy, Lanificio di Pray is a family-run mill that has become the “secret weapon” for the world’s most stylish men. Established in 1948, the mill decided early on not to compete with the giant “Business Suiting” mills. Instead, they specialized in the “Sports Jacket.” They are the masters of the Spezzato (the art of wearing a separate jacket and trouser). If you see a jacket with an incredible, chunky texture or a “Donegal” speckled effect, it is likely a Di Pray cloth.

Located in the village of Pray, near the Swiss border in Northern Italy, Lanificio di Pray is a family-run mill that has become the “secret weapon” for the world’s most stylish men. Established in 1948, the mill decided early on not to compete with the giant “Business Suiting” mills. Instead, they specialized in the “Sports Jacket.” They are the masters of the Spezzato (the art of wearing a separate jacket and trouser). If you see a jacket with an incredible, chunky texture or a “Donegal” speckled effect, it is likely a Di Pray cloth.

The Technical Alchemy: Production & Specialties

Di Pray is a master of blending different fibers to create unique “Touch-Points.”

The Wool-Silk-Cashmere Trinity: Their signature blend. The wool provides structure, the silk provides a subtle “glint,” and the cashmere provides a soft, buttery finish.

Alpaca & Mink Blends: For the ultimate in winter luxury, they produce rare coatings that include Alpaca and even Mink fibers for incredible warmth and a “fuzzy” texture.

Hopsack Weaves: Di Pray produces the world’s best Hopsack—a breathable, basket-weave wool that is the standard for the classic “Navy Blazer.”

The Bespoke Consultant’s Advice

The “Weekend” Blazer: Every man needs one “di Pray Jacket.” Choose a Gunclub Check or a Large Herringbone. It is designed to be worn with jeans or grey flannels, making it the most versatile item in your closet.

Winter Casual: Their Wool-Cashmere Flannels are lighter and “hairier” than British flannels, making them feel more like a cozy sweater than a stiff suit.

Special Tip: Di Pray fabrics have a lot of “Character.” Keep your shirt and tie simple (solid colors or subtle patterns) to ensure your textured jacket remains the focal point of the outfit.

The Bespoke Consultant’s Advice

The “Weekend” Blazer: Every man needs one “di Pray Jacket.” Choose a Gunclub Check or a Large Herringbone. It is designed to be worn with jeans or grey flannels, making it the most versatile item in your closet.

Winter Casual: Their Wool-Cashmere Flannels are lighter and “hairier” than British flannels, making them feel more like a cozy sweater than a stiff suit.

Special Tip: Di Pray fabrics have a lot of “Character.” Keep your shirt and tie simple (solid colors or subtle patterns) to ensure your textured jacket remains the focal point of the outfit.

A bespoke atelier above the shophouses of Haji Lane, where every garment begins with a conversation and ends with a silhouette made only for you